See.Spark.Go Social and PR Intern
At See.Spark.Go, I worked from Aug. 2022 - May 2023 to deliver agency-quality work for clients ranging from Airstream to Chick-fil-A Leadership Academy. In less than a year, I went from crafting social posts to owning entire content ecosystems - producing scroll-stopping Instagram stories for Airstream that boosted engagement, developing full-funnel campaigns for Your Pie Pizza that drove measurable sales lifts, and mastering the art of translating complex agricultural science for Rowan Foundation into compelling social narratives. When my initial semester ended, they didn't just ask me back - they expanded my portfolio with higher-stakes clients, trusting me to lead vendor outreach and media briefs typically reserved for junior associates. My secret? Treating every assignment, whether for regional pizza chains or national construction brands, like it was my only client - with attention to brand voice, platform nuances, and measurable outcomes.
Airstream Supply Company
As a creative behind Airstream Supply Co.’s social media at See.Spark.Go - the official store of the world's most iconic travel trailer Airstream - I didn’t just create content, I crafted visual love letters. Leveraging Premiere Pro and Adobe Rush, I produced 30+ videos that blended nostalgia with modern appeal. From snappy Reels teasing vintage trailer restorations to cinematic carousel edits that made followers feel the call of the open road, my technical toolkit became key to honoring Airstream’s legacy. To perfect their "adventure-meets-heritage" tone, I studied 60+ years of archival ads and applied it throughout their social ecosystem, developing a sense of respect and responsibility for the nuance of staying true to a beloved and well-established brand voice.
Your Pie Pizza
After my successful work on other brands, I was asked to join the Your Pie Social Team to help manage one of our most content heavy clients. Your Pie is a successful pizza chain well known for their personal pizzas with fun and experimental flavor combos. While working on Your Pie, I created 4-6 videos a week in addition to static posts and copy for their social media platforms. The videos I created were posted to both their Instagram and TikTok to grow their audience and maintain customer engagement. Our team worked to produce content for Your Pie that was contextually appropriate and culturally relevant to establish their brand as fun, approachable, and delicious!
Rowen Foundation
While working with See.Spark.Go., I was assigned to work on Rowen Foundation. Rowen Foundation’s aim is to establish a knowledge community in Gwinnett County, GA designed to foster knowledge-sharing among entrepreneurs, companies, and researchers from both local and worldwide research institutions. Providing a platform to spark scientific advancement and discoveries, they aim to serve as an economic hub with scientific discovery and environmental responsibility at their core.
Working as a Social and PR intern for Rowen, I mastered the art of not only communicating with a scientific, technical, and detailed client but also communicating their mission with audiences in engaging and exciting ways.